Digible’s AI marketing platform, Fiona, had a relational database built on AWS, and they wanted to migrate it to Google Cloud to cut costs and improve data quality. 66degrees created a custom AWS RDS to Google Cloud SQL database migration plan to ensure the platform’s new environment was cost-efficient and had clean, accurate data models.
Digible is a Denver-based agency providing a full spectrum of digital marketing solutions for the apartment industry. Digible is a passionate and forward-thinking team designed to accelerate the world of multifamily housing marketing.
Digible wanted to improve Fiona’s cost-efficiency and move to Google Cloud. Before doing this, they first needed to fix the dataset errors found throughout their AI marketing platform’s database.
The scope of this AWS to Google Cloud migration included Digible’s AI marketing platform relational database. 66degrees’s cloud experts provided a customized approach that involved:
Digible’s Fiona has increased overall performance since moving to Google Cloud. The platform has also seen improved connectivity with open marketing datasets like Google Analytics via cost-savings connecters. With finely tuned data models, they removed all inaccurate data and paved the way for leading-edge insights.
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With over a decade of premier partner status, 66degrees aligns with Google Cloud to ensure a seamless experience for our clients — from our shared vision to the way we organize our teams.
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